CLAIM YOUR PLACE
with brand positioning that leaves no question who you're for and what you're all about
When people think of ‘brand’, they think of a logo.
But a logo doesn’t set you apart in a crowded field…
It doesn’t broadcast what’s unique about you. It doesn’t inform every element of your business, from your tagline to your emails and blog posts to the way your employees say “hi” and “thank you” to your customers.
For that, you need a brand strategy.
A brand strategy is your North Star. It’s the unique space you occupy in the minds of your audience. It guides you in every single way or place you can make an impression.
With a brilliant brand strategy, every element of your business works together, to set you apart.
AND IT HAPPENS TO BE MY SPECIALTY…
Hi, I'm Rebecca, your friendly brand strategist.
I help brands of all sizes clarify what they do better — and differently — than anyone else and talk about it in a way that makes people care.
WHAT MAKES YOU SO DIFFERENT?
Let’s figure it out!
HOW CAN I HELP YOU?
Embedded Marketing, Communications and Brand Consulting for large organizations
Brand Strategy, Advisory and Fractional Leadership for funded startups and PE-backed small to mid-sized businesses
Brand Strategy for entrepreneurs and small business owners
Entrepreneur articles
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The First Thing You Should Do When Building Your Brand (Hint: It Isn't Pick Out a Logo)